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Light & Insight
A Study on Soups
A study was conducted by the foods category of a MNC in April 2007 to understand reactions towards the various soup options developed by its R&D team. The study was conducted in various stages involving one-on-one interviews and group discussions among children & youth using the technique of N-Light © ChronoTest. Soup options were evaluated to understand preferences towards the base soup and also understand responses and preferences of various ingredients & inclusions that

Deepa Soman
Aug 6, 20218 min read
Education: Evaluating a Growth Opportunity
There is a growing demand in India for higher secondary schools offering quality International education at affordable price. Today parents are looking for a new system of education which is more interesting and less stressful. The IB Diploma has earned universal reputation for rigorous assessment, giving students access to the top colleges and universities in India and the world. It is believed that IB programme is more practical and application-based. It has a broader spec

Deepa Soman
Aug 6, 20211 min read


Engage - Connect - Grow!
~ Esha Mohol and Deepa Soman Learning Monday Guest Speaker, Jermina Menon Confluence of influence "I like to think I am the only Indian (named) Jermina" says Jermina Menon, marketer and retail branding expert and the Chief Strategy Officer of Knowetic, India. Jermina talks about her journey through advertising, marketing and retail and how uses an interdisciplinary approach work with brands. Unfazed by finance and technology, she melds these into her knowledge of marketing.
Esha Mohol
Jul 27, 20215 min read
<strong>The Lumiere Journey</strong>
I ntroduction _ Bhairavi and Aprajita, Summer Interns (May - June 2021) It was a sweet winter afternoon, around 2:30 PM, December 2020, when we received a mail from the placement committee, it read, Lumiere has selected the following candidates for the summer internship- Bhairavi Mane and Aprajita. Within seconds our phone started buzzing and kept on buzzing continuously for the following few hours. Congratulations messages started pouring in The last day of the year 2020,

Deepa Soman
Jul 2, 20213 min read


Human Compliance and the Last Mile
Prof. Dilip Soman, Director, BEAR or Behavioural Economics in Action at Rotman , University of Toronto, is our Lumiere Learning Monday guest speaker on Monday 7th June 2021. He teaches a popular MOOC or Massive Open Online Course, Behavioural Economics in Action that has been attended by over 3 mn learners. What is Behavioural Economics and what makes it so popular? The new emerging discipline of behavioural economics is a combination of human behaviour, economics and various

Deepa Soman
Jun 12, 20213 min read


The Grand Exchange
~ Shreya Basu Heartfulness Foundation invited Deepa and Milind Soman to a webinar. They chose to talk about their idea "The Grand Exchange". The idea simply is about the magic that happens when grandparents and grandchildren enable each other to grow and thrive. In May 2020, Christina Chua Wadia of the Heartfulness Foundation hosted Deepa and Milind to talk about Family Support System for Seniors. Milind and Deepa share their journey of developing and living their unique 5-I

Deepa Soman
Apr 19, 20217 min read


Voicing Their Truth
Dr. Coomi Vevaina dreamt up a one of its kind change management exercise to work in the space of transformation of education and parenting. She articulates her goals as: 1. To work with growth mindsets and replace rigid social systems with unique ‘Learning’ and ‘Parenting’ ecosystems 2. To achieve the 17 Sustainable Developmental Goals (SDG) created by the United Nations before 2030 Deepa and Milind met Coomi at a wedding in Darjeeling in November 2019. They kept in touch and

Deepa Soman
Oct 22, 20201 min read


Leadership in a Changing World: Unilever and Lumière Business Solutions
- Ayushi Limbachiya Leadership in a changing world - lessons from Unilever and Lumière Solutions(Image source : MIT Sloan Management Review) Alan Jope, the Chief Executive Officer of Unilever, gave a live keynote speech at Unilever’s FLL 2020 (Future Leaders League) on the subject: ‘ Leadership in a Changing World.’ During my 12 weeks of internship at Lumière Business Solutions, I was able to draw many parallels between the Lumière culture, values, and leadership style, and t

Deepa Soman
Jul 31, 20209 min read


Food Trends
This visual is a culmination of our experience and expertise around Indian food trends. Food and nutrition are one of the core areas of interest at Lumière. We have an experience of more than two decades in this sector. Follow us, On Facebook : https://www.facebook.com/LumiereLightandInsight LinkedIn : https://www.linkedin.com/company/lumiere-light-and-insight/mycompany/ YouTube : https://www.youtube.com/user/Lumieresolutions Instagram : https://www.instagram.com/lumierel

Deepa Soman
Jun 19, 20201 min read
Rashmi Bansal 10/10
~ Vedashree Patankar, Deepa Soman We were in conversation with Rashmi Bansal, our Learning Monday guest. 'Shine Bright’ on ‘intrapreneurship’ is her 10th book in 10 years. Rashmi started writing at 7 as a student in the US. The freedom to write on “anything” gave her the needed freedom of expression. It did not suck out my creative juices as a topic “Science Boon or Bane” may have done. Her work was selected to be published in the Christian Science Monitor! Daughter of a s

Deepa Soman
Jun 8, 20194 min read


"How" to "Wow"
~ Deepa Soman The Beginning: We are at a client meeting in mid-June 2018 where she brings up an earlier conversation and says, “Guys, you understand technology. You mentor VR companies. Will you be able to make a VR film to showcase our research and development capabilities for internal stakeholders and regulators? ” We say “ yes ” and “ we have not made one yet and we are excited to make our first” Scoping: The next step is to envision the “how” and detail out the scope of w

Deepa Soman
Dec 3, 20185 min read
Sticky Diamond
The invite: ‘You run innovation workshops, Deepa? Have you worked for ….? Call … He is our client and a wonderful person. They want to run an innovation workshop.’, texts my client-friend Zia. I have just boarded the flight to Sydney and my heart skips a beat. Its a client I’ve been eyeing since I fell in love with their advertising. My mind does a quick back flip and a few cartwheels before it lands on my mobile. I regain my stoic composure and call Zia. In a calm, steady vo

Deepa Soman
May 19, 20185 min read


The Lover Archetype
~ Dhanashree Padave, Sanjana Ramani, Deepa Soman The Lover is the first archetype of the mature masculine. The Lover is the archetype of youthful idealism and excitement and is usually the first archetype to develop in a man. The word “lover” evokes images of romance and sex. There are many dimensions to the Lover – love for family, for friends, for God, and for life itself, and the Lover archetype passionately seeks them all. The core desire is to be intimate and experie

Deepa Soman
Mar 3, 20183 min read


The Creator Archetype
The Creator Archetype ~ Debolina Roy, Sanjana Ramani, Deepa Soman If it can be imagined, it can be created is the motto of the Creator. This Jungian archetype is driven by the need to see dreams become reality, while providing structure to the world. These are the great architects, the artists, the scientists, the gods and goddesses. Their mind is always questioning, tinkering, and entertaining new theorems. Ingenuity is their hallmark. The core desire is to create somet

Deepa Soman
Feb 23, 20183 min read


The Explorer Archetype
The Explorer archetype is one of the three Jungian archetype that yearns for paradise. The motto here is “Don’t fence me in”. The core desire of this archetype is the freedom to find out who you are through exploring the world so they can experience a better, more authentic and more fulfilling life by journeying, seeking out and experiencing new things and escaping boredom. One of the greatest talents of this archetype is being true to one’s soul apart from being autonomous a

Deepa Soman
Feb 9, 20183 min read


The Caregiver Archetype
~Tanvee Dixit, Sanjana Ramani, Deepa Soman The Caregiver archetype is another one of the types of archetypes developed by Carl Jung in his theory of the human psyche. Like the Ruler archetype, the Caregiver is also here to provide structure to the world but through service not control . The goal is to help others and the strategy to doing things for others, service, focus attention on other people, not yourself. Here, the focus is on making people a priority and making a di
Tanvee Dixit
Feb 3, 20183 min read


The Ruler Archetype
~Aparna Khadilkar, Sanjana Ramani, Deepa Soman The term archetype has its origins in ancient Greek. Its rooted from the word “archein” which means original or old and typos which means “pattern, model or type”. The psychologist, Carl Jung, used the concept of archetype in his theory of the human psyche. He developed twelve primary types that symbolize basic human motivations and each type has its own set of values, meanings and personality traits. These types are divided on

Deepa Soman
Jan 26, 20183 min read


The Everyman/ Regular Guy Archetype
The Everyman/ Regular Guy Archetype By Nitinder Dutt and Deepa Soman “Let every man be respected as an individual and no man idolised” - Albert Einstein The theory of archetypes was introduced by Swiss psychologist Carl Gustav Jung. He believed that universal, mystic characters – archetypes – reside within the unconscious minds of people all over the world. Archetypes represent the fundamental human motifs of our experience as we evolved, consequently the evoke deep emotions

Deepa Soman
Jan 19, 20182 min read


The Sage Archetype
-Pallavi Salvi To know is to grow. Eagerness to know, seek information, understand, imbibe, inculcate and then pass-on, teach, explain, share – Here is a Sage personality; methodical and objective. An unquenchable thirst to know more; they have time, history and proven strategies on their side. A constant desire to discover the truth, they use intelligence and analysis to understand the world. Their strategy is to seek out information and knowledge, become self-reflective a

Deepa Soman
Jan 12, 20182 min read


The Hero Archetype
~Sukhdeep Papriwal, Deepa Soman CarlJung understood archetypes as universal, archaic patterns and images that derive from the collective unconscious and are the psychic counterpart of instinct. They are inherited potentials which are actualized when they enter consciousness as images or manifest in behaviour on interaction with the outside world Archetype characters have stayed with us for a reason. They embody something we as a society want or need or think. Every Archetype

Deepa Soman
Jan 5, 20184 min read
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